The CEO Wants to Know: “How’re Our Apps Doing?” Do You Have the Answer?
Date: Thursday, December 19th
Time: 9am PST/ 12pm EST
Presenter: Gabriel Tavridis, Director of Product Management
We live in the land of the device, and in that country the user is king. Don’t like an app? Delete it and find a better one. For proof of the user’s new found clout, witness the rise in power of the star system: one-star apps die a quick death, while five-star apps go on to rule the world. But this ranking system is crude, and leaves executives and business sponsors relying on lagging indicators to understand app usage and adoption.
There’s a better way – one that provides real-time, at-a-glance indicators of app adoption and performance, straight to the busy executive’s device of choice.
- How the right analytics separate mobile leaders from mobile laggards
- Why many analytics fail to help change behavior
- The four mobile app KPIs no exec should be without
In this sneak preview, Director of Product Management Gabriel Tavridis will demonstrate Insights, Appcelerator’s latest analytics capability for the harried executive in your life. (And just in time for the holiday giving season…)