As the summer holidays fast approach, Europeans are preparing for their fun in the sun. To capitalize on this, TUI Travel has just rolled out its beautifully designed and Appcelerator-powered MyThomson mobile app along with a promotional video.
A FTSE 100 company with a portfolio of 240 brands, TUI Travel is Europe’s largest and most successful leisure travel company with a track record of innovation. They recently completed a trial of their new app with over 15,000 holidaymakers. With very favorable reviews (4-star rating in the Apple App Store), it has become the No. 1 Travel App in the UK. Already at over 500 downloads per day, it is expected to reach 50,000 downloads within three months.
The app is the first of its kind to provide a “one stop shop” for all the information Thomson customers need after booking their holiday. Key features include:
- Holiday countdown counter
- Weather forecast at destination
- Airport route planning
- Travel itinerary (flight and check-in times, hotel bookings)
- Travel guide and planner at destination
- Foreign currency information
- Car hire details
- Customer reviews and top picks
- Sharing experiences with friends
“Innovation is at the heart of TUI Travel’s strategy to deliver future growth and we recognise mobile technology and social media are changing the way in which consumers research, book and share their holiday experiences,” said Johan Lundgren, Deputy Chief Executive of TUI Travel. “New technology plays an increasingly important role and we are using it to revolutionise the travel industry. Not only for the traveller, but also to ensure we can continue to enhance our understanding of what holidaymakers need and want, so we can create the best possible holiday experiences.”
To learn more about the MyThomson app, click here.